Leading mobile e-brand HONOR Malaysia strengthens its commitment to inspire action, foster creativity and empower the young by announcing its first collaboration with a local education institution, Limkokwing University of Creative Technology.
In conjunction with the launch of the HONOR 20 Series, HONOR’s collaboration with Limkokwing called for a competition that involved challenging its students to create accessories that complemented HONOR smartphones. Besides drawing inspiration from the theme “Phantom” and the colours used on the HONOR 20 Series; Phantom Black and Phantom Blue, students were also given the Fantasy concept as a guideline for their designs. The result? Functional creations that come with a dash of glamor and of course, fantasy.
The competition saw almost 100 entries within a week after the contest was announced. The 8 shortlisted accessories will make its debut at HONOR’s upcoming roadshow taking place on 31st August – 1st September at Sunway Pyramid. Four winners will be selected based on creativity and idea originality, and will be crowned on 1st of September. All four will take home their very own HONOR 20 Lite along with certificate from HONOR Malaysia.
With Limkokwing University known to foster individuality and creativity, HONOR Malaysia found the university to be the perfect fit and trusted its students to bring their HONOR-inspired design concepts to life. HONOR appreciates the unique attitude and lifestyle of the younger generations. The brand encourages youths to be themselves, and want to do its part to help them be their best selves.
HONOR Design Philosophy
HONOR’s design ethos of ‘Always Better’ is showcased in the innovative design and unique colors of the new HONOR 20 Series. These magnificent colors have been elevated by the wonder of cutting edged dynamic holographic design. This dynamic Holographic glassback was made in a two-staged process made possible by HONOR’s industry-first Triple 3D Mesh technology. The depth layer is created using a precise technique. It is embedded with millions of miniature prisms that resemble pieces of diamonds. The outcome is a depth-inducing optical effect that makes the HONOR 20 Series stand out from its predecessors.
For more information on HONOR Malaysia, please visit HONOR’s official e-commerce website and information portal at http://hihonor.com/my, or check out the official Facebook page at https://www.facebook.com/HonorMY/ for exciting updates.